Blu-ray

What is Blu-ray?

Blu-ray, also known as Blu-ray Disc (BD), is the name of a next-generation optical disc format. It was developed by the Blu-ray Disc Association (BDA), a group made up of the world’s leading manufacturers in consumer electronics, personal computers and the media industry. Some of BDA’s members include Apple, Dell, Hitachi, HP, JVC, LG, Mitsubishi, Panasonic, Pioneer, Philips, Samsung, Sharp, Sony, TDK and Thomson.

The Benefits of Blu-ray!

The Blu-ray format was developed to enable recording, rewriting and playback of high-definition video and be able to store large amounts of data. The format offers more than five times the storage capacity of traditional DVDs. It can hold up to 25GB on a single-layer disc and up to 50GB on a dual-layer disc. This extra capacity, combined with the use of advanced video and audio codecs, will offer consumers an unprecedented HD experience.

DVD and Blu-Ray…Are They Compatible?

Current optical disc technologies such as DVD, DVD±R, DVD±RW, and DVD-RAM rely on a red laser to read and write data, while this new format uses a blue-violet laser (hence the name Blu-ray). Despite the different types of lasers used, Blu-ray products can easily be made backwards compatible. This means that it can receive, read, view or play older formats, like CDs and DVDs, through the use of a BD/DVD/CD compatible optical pickup unit.

Henninger Offers Blu-ray Solutions

Henninger Media Services now offers Blu-ray as an output option to your video masterpiece. If you want to show your HD video on the floor of a trade show, prominently display it within an HD kiosk, or on the big screen in a theater, Henninger can meet your needs. Using professional level HD capture and compression tools, we can give you the ability to show a Blu-ray disc anywhere there is a compatible player available.

Don’t want to stop there? No problem. Henninger offers completely professional, Hollywood-quality encoding, authoring, design and pre-mastering services that can get your product replicated and put on the shelves at your local video stores.

Want to find out more? Give us a call!